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For 25 years Mike North has been working for the NFL, and he has spent the past 22 of those in the league’s Broadcasting Department. As the VP of Broadcast Planning, North is an integral part of the schedule-making process, and has been referred to as the league’s “scheduling guru.” With the NFL branching out into more and more streaming services, North has an interesting idea regaring how the league can turn new games — such as the push into Black Friday or Christmas Day by the NFL — into events.
Speaking with ESPN NFL Insider Adam Schefter on “The Adam Schefter Podcast,” North talked about some of the difficulties in creating schedules, and a discussion regarding strength of schedules quickly veered towards the Kansas City Chiefs.
“You could give a team that doesn’t have a great roster, the quote unquote easiest schedule and they’re still going to go 4-13. You could give the Kansas City Chiefs the worst possible schedule and some have been saying we did, right,” said North. “They’re playing every day of the week except a Tuesday. They’ve got, you know, multiple short weeks and catch whatever Buffalo off their bye and Taylor Swift is going to be there. Like we maybe gave the Chiefs the hardest schedule in the league.
