Today morning done deal: 760m world class striker have finally signed for Leeds United, medical booked as announcement imminent…

Leeds United could reap up to £10million per season thanks to their deal with Red Bull as they follow a similar approach to Liverpool, according to Kieran Maguire.

The football finance expert, speaking to TBR Football [11 July], says the partnership deal – branded as comfortably the most lucrative in Championship history – could earn Leeds an eight-figure sum per season in the Premier League thanks to marketing via the global conglomerate.

Promotion to the top flight in the upcoming season would bolster the figure to a maximum, as Leeds go down a similar route to Liverpool in their partnership with Nike, amalgamating with brand figures such as LeBron James.

“Having links with other markets and products is likely to be a step forwards for Leeds commercially,” Maguire said.

“We have seen Liverpool take a similar approach with Nike and their relationship with their ambassadors, the likes of LeBron James and so on.

“Therefore, we could see Leeds host a Red Bull Cup with RB Leipzig and so on.”