West Ham have turned transfer attention to Salernitana striker Boulaye Dia this summer having grown frustrated at the lofty £40 million price tag demanded by Premier League rivals Aston Villa for wantaway forward Jhon Duran.

The Hammers are known to be in the market for a goalscorer this summer to ease the burden on England international Jarrod Bowen under Julen Lopetegui next season. The likes of Newcastle United man Callum Wilson and Brentford talisman Ivan Toney had been linked, but it is Duran who appeared to be close to a move to the London Stadium this week.

The Villa player is keen to make the transfer happen, appearing to make an Irons symbol with his arms when on social media recently, with the Midlands club willing to sell. West Ham have bid £30 million for the 20-year-old but Villa want an extra £10 million for a player who only arrived at the club in January 2023.