October 4, 2024

DONE DEAL:Oilers agree to terms with Olson Lategan partnerships for the 2024-25 Season….

Olson Lategan, known for its strategic approach to branding and marketing, has established itself as a leader in the sports industry. The partnership will focus on elevating the Oilers’ presence both on and off the ice, leveraging the firm’s expertise in digital marketing, fan engagement strategies, and event management. This partnership comes at a pivotal time for the Oilers, as they seek to build on recent successes and solidify their place in the competitive landscape of the NHL.

One of the primary objectives of this collaboration is to develop tailored marketing campaigns that resonate with the Oilers’ diverse fanbase. Olson Lategan will work closely with the team’s marketing department to create engaging content, utilizing social media platforms, and enhancing the overall game-day experience at Rogers Place. Fans can expect fresh, interactive elements that not only showcase the team’s achievements but also celebrate the vibrant culture of Edmonton.

Additionally, the partnership aims to strengthen community outreach initiatives. Both the Oilers and Olson Lategan recognize the importance of giving back to the community that supports the team. Collaborative programs are set to launch, focusing on youth engagement, local charities, and educational opportunities. By working together, they hope to foster a stronger connection between the team and its supporters, encouraging a spirit of unity and pride among Edmonton residents.

Oilers’ CEO and President, Bob Nicholson, expressed enthusiasm about the partnership, stating, “We are thrilled to align with Olson Lategan, a firm that shares our vision of creating memorable experiences for our fans and enhancing our brand. Their innovative approach and proven track record make them the perfect partner as we continue to grow and evolve.”

Olson Lategan’s Managing Partner, Jordan Olson, echoed this sentiment, highlighting the firm’s excitement about collaborating with such a storied franchise. “The Edmonton Oilers are an iconic team with a passionate fanbase. We look forward to bringing our expertise to the table to help elevate the Oilers’ brand and create unique experiences that fans will cherish. Together, we will redefine what it means to engage with the Oilers.”

As the 2024-25 season approaches, fans can anticipate a series of exciting initiatives stemming from this partnership. From interactive social media campaigns to enhanced in-game experiences, the Oilers and Olson Lategan are committed to creating a season filled with unforgettable moments.

In conclusion, the partnership between the Edmonton Oilers and Olson Lategan represents a strategic move to enhance fan engagement and community involvement. With a focus on innovation and collaboration, both entities are poised to make a significant impact on the upcoming season. As the Oilers continue their pursuit of excellence on the ice, fans can look forward to a richer, more dynamic experience off the ice as well.

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